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Intercom Billing & Contracts Explained: Annual vs Monthly, Discounts & Renewal

Intercom's billing has several important rules that can trap you. Here's everything you need to know before signing up.

Monthly vs Annual Billing

PlanMonthly priceAnnual priceAnnual savingAnnual saving/seat/year
Essential$39/seat/month$29/seat/month26%$120/seat
Advanced$99/seat/month$85/seat/month14%$168/seat
Expert$139/seat/month$132/seat/month5%$84/seat

Critical: Advanced and Expert plans REQUIRE annual contracts. Only Essential is available month-to-month. If you need the flexibility to cancel anytime, you must stay on Essential.

What's on Your Intercom Bill

Seat costFixed

The base cost per agent who can send messages. Billed at the start of each billing period (monthly or annually upfront).

Fin AI resolutionsVariable

$0.99 per automated resolution. Billed monthly based on actual usage regardless of billing period. This is the biggest variable in your bill.

Proactive Support PlusOptional add-on

$99/month for 500 outbound messages. Required if you use targeted in-app messages, product tours, or proactive campaigns. Overage charges for additional messages beyond 500.

Lite seatsVariable

Essential: paid per Lite seat. Advanced: first 20 free, charged above that. Expert: first 50 free, charged above that. Lite seats can view conversations but cannot send messages.

Phone support usageVariable

Available on Advanced and Expert plans but charged per minute of actual usage, not a flat fee. Rates vary by region and contract.

SMS & WhatsAppVariable

Available on all plans. Charged per message sent. Rates vary by country and volume. Not a flat fee.

Proactive Support Plus Add-on

$99/month
for 500 outbound messages

Proactive Support Plus unlocks outbound messaging capabilities: targeted in-app messages, push notifications, product tours, and proactive email campaigns.

You need this if you use:

  • + Onboarding flows and product tours
  • + Proactive in-app notifications
  • + Targeted campaigns to segments
  • + Automated follow-up messages

You can skip this if you:

  • - Only handle inbound support requests
  • - Don't use Intercom for campaigns
  • - Use a separate email marketing tool for outbound

Annual Contract Renewal

Self-serve annual subscriptions

Auto-renew for another 12 months on the renewal date unless you cancel. Cancel from Settings > Billing > Payment Details before the renewal date to prevent auto-renewal.

Enterprise contracts

Auto-renew unless written notice is given at least 30 days before the contract end date. Contact your Account Manager or Intercom billing team directly. Send written notice via email and request confirmation.

Set a calendar reminder

Mark your renewal date minus 45 days as a reminder to evaluate whether to renew, upgrade, downgrade, or switch. Missing this window locks you into another 12 months.

Mid-Term Plan Changes

Change typePossible mid-contract?How it works
Add seatsYesBilled pro-rata for remaining contract term
Upgrade plan (e.g., Essential to Advanced)YesContact Intercom billing. New plan effective immediately, pro-rated cost.
Downgrade plan mid-annualGenerally noNot allowed during an annual contract period. Possible at renewal.
Switch from monthly to annualYesContact Intercom billing. New annual period starts when switching.
Increase Fin AI usageYesUse more Fin - billed monthly based on actual resolutions. No action needed.
Decrease Fin AI usageYesUse less Fin. Next month's bill is automatically lower.

FAQ

Can I pay for Intercom month to month?
Only Essential plan is available month-to-month at $39/seat/month. Advanced and Expert require annual contracts. Annual billing saves 26% (Essential), 14% (Advanced), or 5% (Expert) on seat costs.
Does Intercom auto-renew annual contracts?
Yes. Self-serve annual subscriptions auto-renew unless cancelled before the renewal date from Settings > Billing. Enterprise contracts auto-renew unless 30 days written notice is given before the contract end date.
What is the Proactive Support Plus add-on?
Proactive Support Plus costs $99/month for 500 outbound messages. It enables targeted in-app messages, product tours, and proactive campaigns. Required if you use Intercom for outbound customer communication.
Can I add seats mid-contract?
Yes. Adding seats mid-contract is billed pro-rata for the remaining contract term. You cannot typically remove seats mid-contract.